Tuesday, 19 June 2018

Nissan subs in soccer fan for ad campaign


In the latest new spot to top our weekly viral video charts, Nissan subbed in a soccer fan for an injured player.

Nissan, the official global automotive sponsor of the UEFA Champions League, had a commercial that was set to include Manchester City F.C. player Sergio Agüero and Real Madrid C.F. player Gareth Bale. However, Bale was injured during a match in November and couldn’t participate in the filming. 

So, Nissan picked Ana Rueda Hernandez, a 24-year-old student from Madrid, to take his role in the spot called “Fan Substitute.”

Bale invited her via a video to take his spot in the commercial. The rest of the spot shows the behind the scenes work that goes into the ad, including a green screen, a mock soccer field and a Nissan GT-R.

The spot comes in at No. 1 with 12,242,758 views, according to the rankings compiled by Visible Measures.

Watch it and new spots from Kia, Nissan, Renault, Cadillac, Skoda and Audi below.

1

Fan Substitute Nissan
NA
This week
(True Reach): 12,242,758

Last week: NEW

 

2

iF Design Award 2017 Kia
NA
This week
(True Reach): 11,635,272

Last week: NEW

 

3

Man and Machine Lexus
Team One
This week
(True Reach): 5,023,448

Last week: 1

 

4

Nissan Electric Nissan
NA
This week
(True Reach): 4,739,319

Last week: NEW

 

5

The Curve Ahead Kia
NA
This week
(True Reach): 2,551,093

Last week: RETURNEE

 

6

Delhi to Paris Drive Renault
NA
This week
(True Reach): 2,520,922

Last week: NEW

 

7

Oscars 2017 Cadillac
Carat
This week
(True Reach): 2,167,902

Last week: NEW

 

8

NEW

Driven By Something Different

Driven By Something Different Skoda
NA
This week
(True Reach): 1,930,564

Last week: NEW

 

9

Progress is intense Audi
NA
This week
(True Reach): 1,894,917

Last week: NEW

 

10

Pop Quiz Hyundai
NA
This week
(True Reach): 1,444,045

Last week: 5

 



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